Project Description

Outback needed a quick and easily accessible way to demonstrate the difference between serving a lunch time meal and dinner. Working with one of our local proprietors, I was given access to stage and photograph a series that would help visually communicate what happens against the clock for a server. The interface was kept clean and simple, while adhering to the strong brand standards.


Outback Steakhouse


Photography, Design


3rd Quarter, 2014

"Anyone with a computer and a design program can create a page layout. But unless you're trained in design, it won't look very good and it won't communicate very well."
-John Maeda