Project Description

Over the past 5 years, I have worked on every major Pulte project to come through the Tampa AI studio. I have had the privilege to lead the art direction and interaction UI/UX design of the vast majority. In that time, I created the Breaking Ground branding for their new hire program, laid out countless interactive moments, guided and developed hundreds of pages of print materials and produced a significant amount of video content to support and promote each initiative.


Pulte Homes


Art Direction, UI/UX



"For some reason I have a visual intuition that allows me to design things in an interesting way, and I don't know where that came from. Because I don't have this formal training, I seem to drift in a different direction."
-David Carson